Freight Brokers Ask AI Which TMS to Use. Flexport Shows Up. You Don't.
The $1.8T US logistics market runs on software decisions. When 3PL operators, freight brokers, and supply chain directors ask AI which TMS or logistics platform to evaluate, Flexport and project44 own the answers. If your brand isn't cited, you're losing bids and partnerships you'll never know about.
Your Buyers Are Shortlisting Vendors Through AI
Logistics operators and freight brokers are fast-moving, efficiency-obsessed buyers. They use AI to evaluate TMS platforms because manual research takes too long. These are the queries driving their vendor selections:
“What is the best TMS software for mid-size freight brokers?”
Direct buying query — a freight brokerage ready to select or switch platforms
“Compare 3PL management platforms for warehouse and transportation”
Comparison query — AI recommends 3-5 platforms. Missing means excluded
“Best freight visibility platform for real-time shipment tracking”
Feature-specific query — the buyer has identified their core requirement
“Logistics software for multi-modal freight management”
Complex operations query — signals a sophisticated buyer with budget
“Flexport alternatives for digital freight brokerage”
Competitor displacement query — they want options beyond the most-funded player
Here's What AI Tells Logistics Buyers Today
We tested logistics and 3PL software queries across ChatGPT, Perplexity, Gemini, and Claude. The same platforms appear in every recommendation — and yours isn't one of them:
Query: “Best TMS software for freight brokers”
Query: “3PL management software comparison”
Query: “Real-time freight visibility platforms”
How We Get Logistics Software Cited by AI
Our 3-pillar methodology is adapted for the logistics and freight market, where operational efficiency data, network credibility, and supply chain authority drive AI citations.
Logistics Authority Mapping
Own the Knowledge Graph in logistics tech
- Map every TMS, 3PL, and freight broker query AI engines process
- Build structured entity data linking your platform to logistics segments
- Target queries by segment: freight brokerage, 3PL, LTL, FTL, multi-modal
- Optimize for visibility, rate management, carrier matching, and compliance queries
Logistics Citation Assets
Supply chain data AI engines must reference
- TMS comparison matrices with structured feature and pricing data
- Freight cost optimization calculators with real savings benchmarks
- Logistics technology benchmark reports with industry performance data
- Case studies with quantified cost-per-shipment and transit time improvements
Logistics Authority Signals
Validation from the supply chain ecosystem
- Industry publication placements (FreightWaves, Supply Chain Dive, Transport Topics)
- TIA and CSCMP association endorsements and conference presence
- Carrier and shipper partnership case studies with verifiable metrics
- Analyst recognition from Gartner, Armstrong & Associates, and Frost & Sullivan
The Logistics AI Visibility Opportunity
The logistics technology market is massive, fragmented, and moving fast to AI-driven research — creating a window for mid-market platforms to capture citation share before incumbents react.
$1.8T
US logistics market relying on software decisions
17,000+
freight brokerages in the US evaluating TMS platforms
5x
higher conversion from AI-referred traffic vs. organic
45 days
average time to first AI citation for logistics software
It's only been a month since we started with AnswerManiac and we're already showing up as a top recommendation for 'jitter alternative' in ChatGPT and Perplexity. That's a high-intent query we couldn't crack with traditional SEO.
Head of Growth
Zefi.ai
The 90-day guarantee made it a no-brainer. Lanteria is now recommended by AI when people search for HR management analytics software and HR analytics software. We saw ROI before the pilot even ended.
VP of Digital
Lanteria.com
See How Freight Brokers Find You in AI
Get your free AI Visibility Report. We'll test your logistics platform across ChatGPT, Perplexity, Gemini, and Claude for TMS and 3PL queries and show you exactly where you stand versus Flexport, project44, and Turvo.
Growth Engine
The most popular tier for logistics and 3PL software companies. Includes 10+ guaranteed citations/month, logistics-segment query targeting, and monthly performance reporting.
Frequently Asked Questions
Common questions about AI visibility for your industry.